The key to growth: Why innovative health tech suppliers should prioritise marketing maturity
Even the best technology will struggle to have an impact without strategic, ‘mature’ marketing, writes Silver Buck’s Matt Newby.
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Even the best technology will struggle to have an impact without strategic, ‘mature’ marketing, writes Silver Buck’s Matt Newby.
It’s not the pace of innovation that limits us, but how society harnesses these advances, says Gemma Peters, chief executive of Macmillan
Englandās patient safety commissioner, Henrietta Hughes, says the traditional in-person consultation is ‘gold standard’ for holistic care.
Far more nuance, subtlety and evidence is needed when it comes to adopting new technologies, writes Fraser Battye of the Strategy Unit
A physical space for innovation at Leeds Teaching Hospitals NHS Trust has supported colloboration and new ideas, writes Richard Evans.
EDMS deployment is not for the faint hearted but the rewards can be immense. Armed
The planned launch of the Federated Data Platform (FDP) should take note of lessons learned
Ahead of the Digital Health Rewired conference in March 2024, Matthew Taylor explains why innovation
With a background in nursing and managing cancer services, Elaine OāBrien understands how hospitals operate.
One of the “joys” of Justine Patterson’s role is supporting NHS staff to change the