
The key to growth: Why innovative health tech suppliers should prioritise marketing maturity
Even the best technology will struggle to have an impact without strategic, ‘mature’ marketing, writes Silver Buck’s Matt Newby.
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Even the best technology will struggle to have an impact without strategic, ‘mature’ marketing, writes Silver Buck’s Matt Newby.
It’s not the pace of innovation that limits us, but how society harnesses these advances, says Gemma Peters, chief executive of Macmillan
England’s patient safety commissioner, Henrietta Hughes, says the traditional in-person consultation is ‘gold standard’ for holistic care.
Far more nuance, subtlety and evidence is needed when it comes to adopting new technologies, writes Fraser Battye of the Strategy Unit
A physical space for innovation at Leeds Teaching Hospitals NHS Trust has supported colloboration and new ideas, writes Richard Evans.
A targeted focus on HealthTech has the potential to boost the UK’s global competitiveness, writes
If sending humans to space has taught us anything, it’s that technology alone isn’t the
Nick Barlow, transformation director at DrDoctor, argues that reshaping how teams work together is essential
Harnessing digital must be a top priority for NHS’s next leader writes Mike Bracken, keynote
Dr Charlotte Refsum is a passionate advocate for the power of the single patient record