Feedback Medical and Patients Know Best announce partnership

Feedback Medical and Patients Know Best (PKB) have announced a partnership to bring together elective care platform Bleepa with PKB’s personal health record and patient engagement solution.

The collaboration will enable clinicians to manage referrals, review documentation, and access patient-submitted information within a single workflow in Feedback Medical’s platform Bleepa, while patients receive communication, questionnaires, and pathway updates through PKB, including via the NHS App.

It aims to reduce duplication, streamline communication, and allow patients to take an active role in their care by combining Bleepa’s clinical collaboration tools with PKB’s patient-facing services.

Dr Mohammad Al-Ubaydli, chief executive of PKB, said: “PKB’s mission is to provide a single, integrated record for every patient, and connecting with medical devices like Bleepa is critical to that vision.

“This integration brings the entire pathway together, ensuring clinicians have the right data at the right moment while patients stay informed every step of the way.

“We are delighted to be serving patients and clinicians immediately within a shared customer site and look forward to rolling this out to others as a priority.”

The integration builds on HL7 and FHIR standards to support end-to-end pathway workflows including automated patient communication, patient-submitted information, clinical decision support, and a connected record where patients can view their care information, notifications, and next steps.

Bleepa supports faster triage and decision-making by providing clinicians with an up-to-date view of the patient episode, including imaging, documents, diagnostic results and patient-entered data.

A pathway for breathlessness at Queen Victoria Hospital, delivered through Bleepa, demonstrated that it was 63% faster than the 18-week referral to treatment target for traditional pathways and led to a 90% reduction in outpatient appointments between September 2022 and December 2023.

The joint solution creates a bridge between primary care, secondary care, diagnostics and patients by combining this pathway model with PKB’s digital tools such as web, mobile, and NHS App integration.

Dr Tom Oakley, chief executive of Feedback Medical, said: “Our mission is to help the NHS move away from the traditional operating model and realise its dream of shifting from analogue to digital care, embracing tech-enabled care models that cut wait times, better utilise investment in diagnostic capacity and deliver for patients and taxpayers.

 “Integrating Bleepa with PKB ensures that patient information flows securely and seamlessly across care settings, while patients themselves remain fully included in their journey.”

The integration is pathway agnostic and configurable for a range of services from chronic condition management to diagnostics-led pathways and community services.

Organisations can tailor questionnaires, documents and communications to meet their specific clinical workflow.

The partnership supports the delivery of a single point of access, with the aim of simplifying access to services for patients and GPs and facilitating advice and guidance for clinicians.

Meanwhile, in September 2025 PKB announced a strategic investment from DNV to expand its single patient record functionality. The investment will be used to enable new capabilities and accelerate international growth.