The internationally renowned Mayo Clinic has announced plans to jointly develop and sell mobile phone health applications.
Mayo Clinic will partner with DoApps Inc. to develop mobile phone apps based on Mayo’s research and expertise.
Mayo decided to partner with DoApps, anInternet company that developed myLite and mLighter, two apps named to the iTunes App Store “Top Apps of 2008.”
According to Medcitynews.com the initiative will help Mayo spread its products and services well beyond its hospitals, and help to generate revenue by tapping a booming market for smart phone apps.
Technology research firm Yankee Group estimates that by 2013, seven billion smart phone apps will be sold generating $4.2 billion of revenue.
One application already available on iTunes for the iPhone is Mayo Clinic Meditation, a program created by Dr. Amit Sood, a Mayo professor, to teach people breathing and relaxation techniques.